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Fitz & Jen
 
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Brands + Digital Readers + Newspapers = Ad Revenue?

18x18 Fitz & Jen   2010-03-12
Jen: Do marketers still need brands? That's what Ken Doctor asks over at Ad Age using newspapers as exhibit A. He deftly walks through four possible answers.  Personally, we say "yes...
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'Arkansas Democrat-Gazette' Owner Walter Hussman On Paid Content

18x18 Fitz & Jen   2010-02-12
"This is not some philsophical argumeent that we're wedded to print," Hussman says of the paper's pay wall. "Print is what dreives revenue." If online paid as well as pr...
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Making Money on Hyperlocal

18x18 Fitz & Jen   2010-02-08
Jen: I dropped by Borrell Associates Local Online Advertising Conference at a very packed ballroom in the Grand Hyatt hotel in midtown Manhattan this morning to check out the panel on turning "...
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Short Attention Span Theatre: 25% Abandon Newspaper Web Video If Ad Runs

18x18 Fitz & Jen   2010-02-04
Fitz: So did you actually watch the Jim Cramer video (below) on his media stock picks? Or did you click away as soon as that Pajama Gram ad came on? According to TubeMogul, the video analytics folk...
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Journalism Online’s Pay System Counting Down To Launch

18x18 Fitz & Jen   2010-02-02
Fitz: Steve Brill and L. Gordon Crovitz’ much-anticipated flexible online pay system for newspapers is just about here, the Journalism Online founders say in a memo to their “affiliates,” who may o...
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Readers Don't Click Through on Google and Why It Might Not Matter

18x18 Fitz & Jen   2010-01-19
Jen: Maybe there is something to be said for newspaper publishers aiming spitballs at aggregators, especially Google. Outsell Research has a new report out from affiliate analyst (and keeper of Con...
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Thursday Morning Links

18x18 Fitz & Jen   2009-12-17
Love, hate, love, hate, newspapers make up your mind about Google!  More than 50 newspapers and publications are now available on the Fast Flip, including the Los Angeles Times, the Miami Her...
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TGIF Morning Links

18x18 Fitz & Jen   2009-12-11
Steve Myers on how to make money in the newspaper biz. (Poynter)The St. Pete Times is going to syndicate Politifact. (E&P)The Motley Fool likes Google's Living Stories for newspapers. Julie...
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Editor & Publisher’s Been Folded

18x18 Fitz & Jen   2009-12-10
 After years of covering the death of newspapers, we here at Fitz & Jen got to experience it first-hand this morning. The Nielsen Company has made the decision to cease operations of E&am...
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Zell On Pay Walls, And “The Future Of Newspapers.” (Hint: It’s Spelled PDF)

18x18 Fitz & Jen   2009-12-02
Fitz: In this video from a “Billionaire’s Roundtable” on CNBC’s Squawk Box, Tribune Co. Chairman Sam Zell opines on pay walls, newspapers as a long-term business proposition and the “f...
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Tuesday Morning Links

18x18 Fitz & Jen   2009-11-24
Digital readers like the Kindle can help the newspaper industry writes Alexandra Zendrian but it probably won't *really* help until the readers can take advertising. (Forbes)The Detroit News on...
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Friday Morning Links

18x18 Fitz & Jen   2009-11-13
A new study from Penelope Muse Abernathy and Richard Foster finds that in order for newspapers to survive they need to quickly shed legacy costs. Printing and distribution accounts for roughly 50% ...
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Is Paid Content Losing Steam?

18x18 Fitz & Jen   2009-11-06
Jen: Steve Myers of Poynter checks in with Journalism Online to see how the company is coming along convincing publishers and content providers to sign up with its pay system -- which can handle a...
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Teaching Business to News Start-Ups

18x18 Fitz & Jen   2009-11-04
Jen: Often what gets lost in the coverage about online news start ups tackling big media (read: newspapers) is the actual business model. Not-for-profit donate-to-my-site is not really a model in ...
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Lauren Rich Fine: Too Much News Exists in the Market

18x18 Fitz & Jen   2009-10-30
Jen: Lauren Rich Fine spoke about the future of newspapers at last week's INMA/OPA European Outlook 2010 -- and we suggest you take a listen to her sharp presentation. She contends there is to...
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After the Bell: Northward Bound

18x18 Fitz & Jen   2009-10-09
Jen: Well what a very nice way to end the week. Most newspaper stocks reported increases along with the Dow, up 78 points. McClatchy (NYSE: MNI) was the sector's biggest gainer when shares in ...
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Google News vs. Newspapers. Again.

18x18 Fitz & Jen   2009-10-01
Jen: What is the value of Web traffic? That was one question attendees chewed over during the opening session of the 2015 Newsroom Conference hosted by the World Editors Forum in Prague. At the s...
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Top Local Web Sites in Top 50 Markets

18x18 Fitz & Jen   2009-09-25
Jen: One major complaint about online metrics is that they never really accurately tell the story of local market reach. It's nice and all that say, DenverPost.com has 1.9 million uniques, acco...
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Deadline for Knight News Challenge Extended

18x18 Fitz & Jen   2009-09-17
Jen: Hey all you digital superstars working on plans about news -- good news. The John S. and James L. Knight Foundation is extending the deadline to Oct. 15 for Knight News Challenge applications...
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After The Bell Wednesday: Why newspaper stocks rose sharply

18x18 Fitz & Jen   2009-09-16
Fitz: The Street bid up the newspaper sector Wednesday on news that wasn’t necessarily good, but was pretty good. As AP writer Peter Svensson on the scene observed, a report from the market resear...
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